Skip to content
Hell by Helga

HIIT · Group · 1:1 · Strength and conditioning

Rethink
fitness

Feel better, move better, look better.

I live for hyping people up. I like to say I'm not a personal trainer, I'm an ENERGY DEALER.

Helga in a squat stance in a gym under a wall that reads Your Own Hero

Challenging, motivational and Fun.

Vany

Her workouts provide all the intensity needed to have efficiency and challenge in 45 minutes

Danisha

I can always count on Helga to give me a good reset, push me to my limits and most importantly help me with my technique.

Evelyn

Ways to train

Pick your fire

All training options →

01

Group HIIT

High-intensity group sessions built to push you, with a crew that holds you accountable and laughs through the hard sets with you.

Best for: People who train harder with a community around them.

Ask about this

02

1:1 Training

Coaching built around your fitness level, your goals and your schedule, with hands-on attention to form and technique.

Best for: Anyone who wants a plan and a coach focused only on them.

Ask about this

03

Strength and conditioning

Progressive strength work that builds power, endurance and confidence, session after session.

Best for: Getting stronger, and athletes finding their fire again.

Ask about this
Helga holding a medicine ball overhead

Health is not a look. It is a feeling.

HBH is focused on breaking the popular “fitness culture” of working out just to change how you look. I want to help you get connected with yourself and get moving despite any physical goals you may have.

Let’s remove those layers of fear about your body, what you are eating, media standards, how you are moving, what you look like, and work on the muscles of being grateful for your body and all it does every day. Wherever you are in your journey, I am here to partner together and help guide you towards success.

Let’s get active without the pressure of weight loss!

The HBH pillars

Four parts. One you.

Physical

Changes your body, your mind, your attitude, your mood.

Nutritional

A healthy outside starts from the inside!

Mental

Conquer the Mind, Conquer the World.

Social

When we belong, we flourish!

Meet Helga

Not a personal trainer. An energy dealer.

I’m Helga, Burpee Lover, Turtle Spirit Animal, Boston Native and Avid Traveler navigating the complexities of balancing a healthy, happy, and rewarding life in today’s stressful culture.

Fitness became her therapy. It also taught her that fitness is just one piece of the puzzle: real change came when she found harmony among the mental, nutritional, social and physical.

Read Helga's story →

Results

In their own words

She always shows up authentically, laughs through challenging sets, is willing to workout alongside you, and still manages to slip in heavier weights.

Ainsley

Helga and her brand helped me manifest endless possibilities.

Julia

She knows my limits, but wants me to strive for greatness and keeps pushing me, mentally, emotionally and physically.

Jenn
Read every client story

How it starts

Three steps to your first session

  1. Step 1

    Request a session

    Pick the way you want to train and send a request. It takes a minute.

  2. Step 2

    Lock in a time

    Helga confirms your first session and answers any questions before you show up.

  3. Step 3

    Show up ready

    All I ask that you bring is a bottle of water, a CAN DO attitude and openness to being challenged.

Good to know

Questions before your first session

Full policies
Do I need to be in shape to start?

No. Wherever you are in your journey, Helga meets you there. Workouts are customized to your fitness level and progress from there.

What should I bring?

A bottle of water, a CAN DO attitude and openness to being challenged.

What is the cancellation policy?

HBH has a 12-hour cancellation policy. Any classes missed or cancelled within 4 hours of class will be charged a full session credit. Exceptions will be made to our policy in emergency and delicate situations.

Do you cancel for snow?

Not at the first sight of it. Sessions are only canceled when the forecast and road reports make it unsafe, and you'll get a text or call with as much notice as possible. Canceled sessions are not charged.

Ready to rethink fitness?

Wherever you are in your journey, Helga is here to partner with you. Your first step is one short request.

Book your first session